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Can Altro review my website for compliance?

Whether Altro reviews partner websites, what tends to draw ad-platform scrutiny, and tips for a stronger page.

Altro doesn't review partner websites or landing pages for overall compliance, and we can't predict or guarantee what Google or any other platform will or won't flag. Those calls depend on your specific business, what you're advertising, and where, so they're best made with your own compliance advisor.

Partners are responsible for ensuring their own websites and marketing adhere to the Partner Terms of Service and to any rules that apply to their business. Altro doesn't verify partner websites for this, so that responsibility sits with you.

What tends to draw ad-platform scrutiny

Without a certification like LegitScript, these are the things that commonly get flagged:

  • Promoting or selling prescription medications, by name or by category (compounded and weight-management categories get extra attention).

  • Online-pharmacy or online-prescribing framing, like implying someone can get a prescription or buy medication directly through your page.

  • Treatment claims, saying a product treats, cures, or prevents a condition, or describing it as experimental.

  • Targeting prescription drug terms as ad keywords, which platforms generally limit to certified advertisers.

How LegitScript certification may change things

Certification like LegitScript generally opens up more latitude to advertise medication-related offerings on platforms that require it.

Without it, the safer path is to keep your page educational and non-clinical, focusing on your wellness services and the general categories of care rather than promoting specific prescription products.

Whether you need certification at all depends on what you're promoting and where, so that's a determination you or your compliance advisor can make based on your own business' offerings and promotional channels. Google's Healthcare and Medicines policy is the live source of truth for advertising rules and changes over time, so check it directly.

Tips for a stronger page

A few marketing best practices that tend to help conversion, separate from compliance:

  • Lead with the outcome and experience your clients want, not a product or a price.

  • Make the next step obvious with a single, clear call to action.

  • Use real social proof (testimonials, results you can substantiate) rather than hype.

  • Keep the page focused; one clear offer converts better than many competing ones.

  • Make it easy to start, fewer clicks and less friction between interest and action.

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